A big update was recently released by the Delhi HC Many online retailers, including Amazon and Flipkart, have been ordered by the court to remove goods that were being offered for sale under names that were similar to “Reliance” and “Jio“—all without the required authorization. Reliance Industries filed a lawsuit saying that their trademarks and brand names were being exploited, which resulted in this decision.
How the Reliance vs. E-commerce Trademark Dispute Began
This case began in July 2025 when Reliance Industries Ltd. (RIL) filed a complaint in the Delhi High Court, saying that some online sellers and shopping websites were using the names Jio and Reliance on products without permission. These products looked a lot like real Reliance items, which could confuse people. So, the court told big platforms like Amazon, Flipkart, and Meesho to remove 21 of these listings from their websites.
Delhi High Court’s Direct Judgment
After receiving a complaint from Reliance Industries Ltd., the Delhi High Court took firm action against the unauthorized use of its brand names, Jio and Reliance, by various online sellers. In an order issued on July 10, 2025, the court instructed major e-commerce platforms such as Amazon, Flipkart, and Meesho to take down 21 product listings that were infringing on products.
According to Justice Saurabh Banerjee, allowing such products to stay on the internet could “mislead consumers and tarnish the reputation of a well-established business.” The platforms were also ordered by the court to reveal seller information, such as names and transaction details, and to monitor similar infractions in the future. This choice is regarded as a crucial step to safeguard trademark rights and guarantee that consumers are not duped. The next hearing is set for November 13, 2025, and the case is still being reviewed.
What’s Next in the Reliance Trademark Case?
- Next court date: The case will be back in court on November 13, 2025, where both Reliance and the e-commerce platforms will share their sides.
- Current order still stands: Until then, platforms like Amazon, Flipkart, and Meesho need to keep taking down any products that wrongly use the Reliance or Jio brand names.
- Chance of an appeal: Some platforms might push back against the order, especially the parts that ask them to keep checking for future misuse and share seller details.
Read Also: Bombay High Court Rejects TikTok’s Bid for “Well-Known Trademark” Status in India
How IPR Laws Helped Reliance Protect Its Brand Online
This case was filed under trademark infringement, which falls under Intellectual Property Rights (IPR) law. Under this law, no one is allowed to use a registered trademark without the permission of the trademark owner. In this case, Reliance Industries Ltd. took legal action after finding that several online sellers were using its well-known brand names, “Reliance” and “Jio,” without approval.
With trademark law, the Delhi HC stepped in and ordered platforms like Amazon, Flipkart, and Meesho to take down the infringing products. This shows how IPR laws play a crucial role in helping companies protect their brand identity, especially in online spaces where misuse can easily happen.
This case shows how important trademark laws are in protecting brand identity, especially in online marketplaces. The court’s decision is a reminder that misuse of well-known names will not be taken lightly.
Read Also: Amazon Trademark Dispute: Delhi High Court Halts ₹340-Crore Penalty on Amazon