Mahindra has always been known for shaking up the automotive scene with its bold designs and feature-packed SUVs. And now, one of its biggest models is back in the spotlight. The Mahindra XUV 7XO trademark. The company is reportedly working on a major update for the XUV700, and a recent trademark filing has sparked buzz that it could be renamed XUV 7XO. This unexpected twist has garnered considerable attention across India, leaving everyone wondering what the new name signifies and what changes Mahindra is planning. Keep reading to find out why this update is making headlines—and stay tuned for the latest IP news and trademark news from India and around the world.
What New Features Might Mahindra Add to the XUV700 After Filing the Mahindra XUV 7XO trademark?
Before we start guessing what Mahindra might bring in the future, it’s worth checking out the details already buzzing in the news. Recently, Mahindra filed a trademark registration for the name “XUV 7XO”, which strongly suggests that the upcoming XUV700 facelift could launch with a completely new identity. The trademark appeared in documents submitted to India’s Ministry of Commerce and Industry around mid-November 2025, and ever since, the speculation has only grown.
With this new name, Mahindra is also expected to give the SUV a fresh look. The front is likely to get a bolder design with a revised multi-slat grille, new LED projector headlamps with updated DRLs, a reshaped bumper, and stylish new alloy wheels. At the back, redesigned tail-lamp graphics and a cleaner bumper design are also expected.
Inside, Mahindra seems ready to level up the tech experience. Spy shots hint at a modern triple-screen layout across the dashboard, giving the cabin a more premium vibe. The SUV may also get a Harman Kardon sound system, upgraded ambient lighting, a refreshed centre console, and new upholstery options. There could also be better seat comfort, updated AC vents, and even features like ventilated or massaging seats in top variants.
On the tech and software side, Mahindra may roll out an upgraded infotainment interface with smoother animations, improved integration with AdrenoX, and enhanced connected-car features. Add-ons such as a 360-degree camera, enhanced ADAS functions, and improved voice controls could also be included in the package.
Under the hood, though, things will likely stay familiar. The XUV 7XO is expected to continue with the same 2.0-litre turbo-petrol and 2.2-litre turbo-diesel engines—both already known for their strong performance. Mahindra might fine-tune them for better smoothness and refinement, but overall, the mechanical setup is expected to remain unchanged.
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Why Are There Strong Speculations About a Big Overhaul for the Mahindra XUV700
There’s a lot of speculation around the changes coming to the XUV700 facelift because Mahindra has a clear history of making big upgrades right before renaming or refreshing a model. We saw this recently when the XUV300 received major design, tech, and feature improvements—followed by a complete rebrand as the XUV 3XO. That update included a new front fascia, a revised cabin, a better infotainment system, and upgraded safety features, proving that Mahindra isn’t afraid to overhaul a model when needed. Now, with the new Mahindra XUV 7XO trademark, many believe Mahindra is repeating the same strategy for the XUV700.
Conclusion
Mahindra XUV 7XO trademark has definitely stirred excitement, and with all the design, tech, and feature upgrades expected, the upcoming facelift looks like a major step forward for the XUV700 lineup. While the engines may stay the same, the fresh look, premium cabin, and updated features hint at a more refined and modern SUV experience. As we wait for Mahindra’s official reveal, one thing is clear—the XUV700’s next chapter is shaping up to be bigger and bolder than before.
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FAQs (Frequently Asked Questions)
Q. What is the Mahindra XUV7XO Expected launch date and price?
- Mahindra XUV7XO is expected to launch in the first half of 2026, and its price range is to be 22 – 28 lakhs.
Q. What is the Price of the Mahindra XUV 700?
- Mahindra XUV 700 is around 23-26 Lakh.